Payment, Simone. Taking Your Band
Online. Rosen Publishing Group 64p $25.00 978-1-4488-5660-2 2013 ms/hs VG-BNS series: Garage Bands
Nonfiction
This
book provides an overview of marketing music via the internet. Years ago, anyone could start a “garage
band”. Most local bands developed local followings but were rarely heard outside of their region. Today’s new bands take advantage of internet technology to develop a following and be
heard. Bands may never play a live gig and yet have an
international following.
Savvy promoters with a little online marketing know-how can promote their group so that their band’s music is heard around the globe. Simone Payment offers readers practical information on how to promote and distribute their music using websites, social networks, and file-sharing software, so that they can become music stars with the click of a button.
Colorful photographs in a dynamic layout are accompanied by engaging text and helpful peripherals (glossary, suggested reading lists, and an index). The list of organizations that help young talent get started is also useful.
Savvy promoters with a little online marketing know-how can promote their group so that their band’s music is heard around the globe. Simone Payment offers readers practical information on how to promote and distribute their music using websites, social networks, and file-sharing software, so that they can become music stars with the click of a button.
Colorful photographs in a dynamic layout are accompanied by engaging text and helpful peripherals (glossary, suggested reading lists, and an index). The list of organizations that help young talent get started is also useful.
Music-Internet
marketing, Music-Vocational guidance --Hilary
Welliver
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